Yourz
A purpose-built digital marketplace that bridges the gap between companies and UGC content creators for professional, data-driven advertising campaigns.
YOURZ is an integrated digital platform that intelligently connects businesses with User Generated Content (UGC) creators. It enables companies to discover, contract, and collaborate with the right creative talent based on real data and accurate ratings while providing creators with sustainable and secure work opportunities.
YOURZ was built to bridge the gap between businesses seeking authentic UGC and talented creators looking for professional opportunities. The platform offers companies smart discovery tools based on verified performance data, while providing creators with professional profiles, secure contracts, and steady work. With built-in communication, payments, and content review, YOURZ transforms brand-creator collaboration.
The main challenges were building a smart matching system based on skills and performance data, creating a secure contracting workflow, developing an effective content review and rating system, enabling real-time communication between businesses and creators, and ensuring the platform scales smoothly for a diverse, multilingual creator ecosystem.
- Professional Profile Module: A dedicated profile space for creators to showcase their portfolio, skills, and previous work professionally.
- Creator Discovery Module: A smart search and filtering system that helps companies find the most suitable content creators based on skills, experience, and performance ratings.
- Content Management Module: Enables easy uploading, editing, and management of creative content including images and videos.
- Contracting & Agreement Module: A secure workflow that manages contracts between companies and creators, ensuring rights protection for both parties.
- Review & Rating Module: A structured content and creator evaluation system that maintains platform quality and trust.
- Internal Communication Module: A built-in chat system for direct real-time communication between companies and creators.
- Payment Module: Seamless electronic payment integration via Paymob, ensuring secure and timely transactions.
- Notifications Module: Real-time alerts keeping both companies and creators updated on project activity and milestones.
YOURZ delivers a comprehensive set of tools designed to make brand-creator collaboration professional, efficient, and results-driven.
- Smart search and filtering system based on skills and creator performance data.
- Professional creator profiles with portfolio showcase capabilities.
- Real-time notifications for project updates and milestones.
- Easy content upload and editing supporting images and videos.
- Built-in real-time chat between companies and creators.
- Multi-language support for broader accessibility.
- Seamless payment integration via Paymob.
Platform Architecture
YOURZ is a purpose-built Creator Marketplace Platform operating as a two-sided digital ecosystem connecting two distinct user groups: businesses and content creators. The platform is structured around three key layers:
- Business Layer:: Discover creators, post briefs, manage contracts, review content & payments.
- Creator Layer:: Build profiles, receive opportunities, submit content & manage earnings.
- Administration Layer:: Oversee users, content quality, activity & transactions.
All layers are connected through a unified backend, ensuring real-time data flow and a seamless experience across the entire platform.
- 50 Faster company-to-creator connection.
- 55 Increase in creator earning opportunities.
- 45 Reduction in contracting risks.
- Flutter
- Node.js
- Next
- MongoDb
- Paymob
- vercal
- contabo
- Express